Organic Marketing
Packages
Compare Organic Marketing packages and determine which is best for you.
Compare Plans
NZD /mo
Starter
$635
NZD /mo
Smaller Territories operating for less than 2 years.
Business
$995
NZD /mo
Growing Territories operating for more than 2 years.
Enterprise
$2,295
NZD /mo
Established territories or groups looking to scale & dominate their local market.
Core Features
Project Tracking
Streamlined project collaboration & management through your own client portal.
Streamlined project collaboration & management through your own client portal.
Dedicated Team
Dedicated team consisting of an account manager, SEO specialist, and content strategist.
Dedicated team consisting of an account manager, SEO specialist, and content strategist.
Exclusive Partnership
Working exclusively with Traffic Group on Local SEO for relative industries.
Working exclusively with Traffic Group on Local SEO for relative industries.
Foundations (Month 1 + 2)
Onboarding & Setup
Accounts setup, project management setup, account access checks, and pre-workshop questionnaire.
Accounts setup, project management setup, account access checks, and pre-workshop questionnaire.
Kick-off workshop
Understanding your goals, setting objectives, identifying KPI's, and outlining/educating on tasks ahead.
Understanding your goals, setting objectives, identifying KPI's, and outlining/educating on tasks ahead.
KPI Tracking and Dashboard Setup
Setup of real-time tracking of deliverables, traffic, organic rankings, social impact, citations, local positioning, and site health.
Setup of real-time tracking of deliverables, traffic, organic rankings, social impact, citations, local positioning, and site health.
Local Audience & Keyword Research
Conducting thorough keyword research to understand the search behaviour of the your local audience.
Conducting thorough keyword research to understand the search behaviour of the your local audience.
Local Competitor landscape analysis
Researching data for competing local websites to understand their keyword focus and usage.
Researching data for competing local websites to understand their keyword focus and usage.
Local Technical audit
Utilising extensive technical audits to analyse your keyword targeting, content depth, local landing pages, inbound links, Google my Business directories, reviews, and more.
Utilising extensive technical audits to analyse your keyword targeting, content depth, local landing pages, inbound links, Google my Business directories, reviews, and more.
Local Content Planning
Using core findings from previous phases to plan out content opportunities over the next 6-12 months.
Using core findings from previous phases to plan out content opportunities over the next 6-12 months.
Local Onsite-optimisation
Applying target keyword findings with our thorough on-site optimisation process. All the important on-site elements and content on the website will be optimised.
Applying target keyword findings with our thorough on-site optimisation process. All the important on-site elements and content on the website will be optimised.
Growth (Month 3+)
Off-site optimisation
Google Business Optimisation
Google Business Optimisation
+ Online Reputation Management
+ Directory Listing Management
+ Online Reputation Management
+ Directory Listing Management
Google Business Optimisation
Online Reputation Management Directory Listing Management
+ Local Backlink Building (2/mo)
Online Reputation Management Directory Listing Management
+ Local Backlink Building (2/mo)
Off-site optimisation
Google Business Optimisation
Google Business Optimisation
+ Online Reputation Management
+ Directory Listing Management
+ Online Reputation Management
+ Directory Listing Management
Google Business Optimisation
Online Reputation Management Directory Listing Management
+ Local Backlink Building (2/mo)
Online Reputation Management Directory Listing Management
+ Local Backlink Building (2/mo)
On-site optimisation
Add-on
1.0 Hours /mo
4.0 Hours /mo
Ongoing Audience & Keyword Research
Quarterly
Monthly
Fortnightly
Ongoing Competitor Landscape Analysis
Quarterly
Monthly
Fortnightly
Ongoing Technical audits
Quarterly
Monthly
Fortnightly
Ongoing Content Creation
Add-on
1 WWD/Article /mo
2 WWD/Article /mo
1 off-site article /mo
1 off-site article /mo
Live KPI Tracking and Dashboarding
Real-time tracking of deliverables, traffic, organic rankings, local positioning, and more.
Real-time tracking of deliverables, traffic, organic rankings, local positioning, and more.
Monthly Performance Reporting
A formal report prepared by your dedicated strategist summarising work completed and results gained.
A formal report prepared by your dedicated strategist summarising work completed and results gained.
Email + PDF
Email + PDF
Meeting or Email + PDF
Quarterly growth workshop
A quarterly workshop hosted by your dedicated strategist capturing growth, ROI, and future initiatives.
A quarterly workshop hosted by your dedicated strategist capturing growth, ROI, and future initiatives.
Investment (Monthly)
Rate (NZD)
$635.00
$995.00
$2,295.00
Rate (AUD)
$605.00
$945.00
$2,180.00
Rate (GBP)
£335.00
£525.00
£1,215.00
Rate (USD)
$405.00
$635.00
$1,465.00
Discount on add-ons + hours
0%
5%
7.5%
Cost per additional member
N/A
20%
15%
Minimum Term
9 months
9 months
9 months
Add Ons (one-off or monthly)
Advice Article (750 words)
$600 /nzd
$570 /nzd
$540 /nzd
Cost Estimate Article (750 Words)
$600 /nzd
$570 /nzd
$540 /nzd
What We Do (750 words)
$600 /nzd
$570 /nzd
$540 /nzd
News Article (150 words)
$150 /nzd
$142.50 /nzd
$135 /nzd
Strategic Services /hour
$150 /hr
$142.50 /nzd
$138.75 /nzd
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